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For an eye opening experience, watch this video about where the leather in many top brands of shoes comes from. According to Greenpeace,
"For the past three years, Greenpeace has been investigating the cattle industry in Brazil. Not only is the cattle industry the chief source of CO2 emissions in Brazil and also responsible for 80% of deforestation in the Amazon, it is also the largest single driver of deforestation anywhere in the world.
Our investigation exposed the Brazilian government’s complicity in bankrolling the companies responsible for deforestation in the Amazon, as well as several top name shoe brands – such as Adidas, Nike, Reebok, and Timberland – whose demand for leather may be supporting cattle ranchers that are illegally slaughtering the Amazon."
In ads these companies promote health, exercise, and enjoying nature, while contributing directly to global warming and rampant deforestation, two of the most critical (and interrelated) environmental problems of our time.
Take action to tell them they are a BIG part of the problem. What shoes are in your closet?
image: New Running Shoes by Somewhat Frank
Sunday, June 7, 2009
Green Mama Activism: Top Shoe Brands Deforesting the Amazon and Contributing to Global Warming
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1 comments:
What shoes should be in my closet? I've long avoided Nike, but I honestly can't name any "good" brands.
For my kids I usually buy shoes secondhand - cheaper and more ecological, and kids outgrow their shoes so fast there's often very little wear on the secondhand shoes. Used adult shoes, especially in my size, are hard to find though.
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